Customer loyalty for cafes

The loyalty card they cannot lose.

Punch cards get soggy, apps never get downloaded, and the regular who moved away just forgot you. Wallet gives every customer a branded mobile wallet that carries their rewards, offers and events, and it opens from a text. Free to start, today.

1 tap to open, no app install
1 code to verify, no login
$0 to put your wallet live
Sample brand, shown in your brand →
Welcome back, Maya
Gold Member · 240 points
Reward points1,240
Free pastry with any pour-over
From the counter · tap to redeem
2-for-1 flat whites
Dynamic voucher
02:14:58
Tasting flight Sat, 10am →
Built for the people behind the counter Owners Managers Head roasters Marketing, when that's also you
The punch-card problem

Your regulars love you. Your loyalty tools forget them.

A paper card gets lost, an app never gets installed, and a mailing list goes quiet. The customer who came in twice a week has no reason in their pocket to come back a third time.

The stamp-and-hope stack

  • Punch cards that leave in the recycling
  • A loyalty app nobody downloads for one cafe
  • Blast emails that ignore what anyone actually orders
  • No idea which sign, sticker or post brought anyone in
  • With Wallet

  • A branded wallet that opens from a text
  • Rewards and offers that live on their phone
  • Every scan tagged to the sign it came from
  • One place for events, menus, offers and points
  • The four-stage customer journey

    Watch a walk-in become a regular.

    Wallet is built around four stages of the customer lifecycle, each with its own tools and signature color. Tap through them and watch the same wallet turn a stranger at the counter into a member who keeps coming back.

    Welcome
    Reward points1,240
    Free pastry with any pour-over
    From the counter · tap to redeem
    🔒
    2-for-1 flat whites
    Dynamic voucher
    02:14:58
    🔒
    Verifying your number
    ✓ Verified
    The same four-stage system organizes the customer's wallet, your dashboard, and every report, so the model your customer experiences is the model you manage.
    Zero friction

    No download. No login. Just their wallet.

    1

    Scan, tap, or text

    A QR by the register, a link on the window, a keyword texted from a table tent. Any path opens the wallet.

    2

    One SMS code

    A single verification text. No email, no password, no account to create. The phone number is the identity.

    3

    A wallet built for them

    Their points, offers, vouchers and your events, every element unique to that one customer.

    The two things that kill counter conversion: an app install and a new login.

    Wallet removes both. An offer opened in seconds, in the queue, is the difference between one seen and one ignored.

    Your brand, not ours

    Your brand, in a wallet they already carry.

    Your cafe has a look you worked hard for, so the wallet is yours end to end. Set your colors, logo and header, run it on your own domain, and watch every change preview live as you make it.

    Your logonorthside-coffee.svg
    Background color
    Accent color
    Custom domainwallet.northside.coffee
    Apple & Google Wallet passesPlan dependent
    •
    Full visual control. Logo, header image, background and accent colors, and a custom welcome. No Wallet branding in sight.
    •
    Your own domain. White-label the wallet onto your cafe's URL instead of a shared one.
    •
    Show only what fits. Toggle each feature on or off, so the menu matches how your shop actually runs.
    •
    Live preview. Every change renders on the wallet instantly: no save, no guesswork, no developer.
    Know which sign worked

    Every scan is tagged to the place it came from.

    Name each opt-in source (the window poster, the table tent, the counter card) and see which one brings people in. Campaigns are tracked from send to redemption, so the quiet-Tuesday offer proves itself or gets replaced.

    Sent1,200
    Delivered1,163
    Wallet views710
    Redemptions48%
    Busier Tuesday✓

    Illustrative example of the campaign funnel view.

    Packaged for cafes

    Free to start. Priced like a cafe, not a casino.

    Every shop gets the Visitors stage free: a branded wallet showcasing your menu, events and offers at no cost. From there, each tier unlocks the next stage of the lifecycle and everything beneath it. These are the real Food & Beverage plans.

    Stage 01 · Visitors
    Free for all
    $0 / mo · every shop
    Attract: your branded wallet, live
    • Branded mobile wallet + custom QR
    • Menu, events, galleries & quick links
    • Link shortener & virtual business card
    Start free
    Most cafes start here
    + Stage 02 · Subscribers
    Appetizers
    $79.97 / mo
    Adds Engage: direct customer reach
    • SMS opt-in & messaging (1,000 msgs/mo)
    • Opt-in keywords & email subscribers
    • Live chat with your customers
    Start free, then upgrade
    + Stage 03 · Customers
    The Regular
    $299.97 / mo
    Adds Motivate: offers & redemption
    • Vouchers, promo codes & store credit
    • PoS redemption: web & mobile
    • Event tickets & campaign calendar
    Start free, then upgrade
    + Stage 04 · Members
    VIP Table
    $499.97 / mo
    Adds Reward: memberships
    • Membership tiers & points
    • Apple & Google Wallet passes
    • White-label domain, API & premium SLA
    Start free, then upgrade

    Start free today, upgrade when the counter gets busier. No contract conversation required; the free wallet is live the day you sign up.

    Wallet enhances your counter; it doesn't replace it.

    Layer customer engagement on top of the register and tools you already run. Redemption works from a browser or a phone, no new hardware.

    Put your cafe in every customer's pocket.

    Your branded wallet is free to launch and takes minutes to set up. Start with the free tier, see your first customers join, and upgrade when you're ready to text them.

    Start free

    Your privacy choices

    We work with advertising partners (Meta, LinkedIn and Google) to measure and target our own ads. To do that we share limited information about your visit, such as pages viewed and advertising identifiers. California law calls this “sharing” for cross-context behavioral advertising, and you can turn it off below. Turning it off does not change how the site works, and we still measure our own traffic to run the service. We do not exchange your personal information for money.

    This is the control California law calls “Do Not Sell or Share My Personal Information.”